About the Project
Nord Leasing is a Denmark-based financial leasing company. Their website was outdated so it didn’t reflect their company value proposition or brand identity.
Even though the company had an attractive cars list, the website didn’t offer potential customers an easy and attractive way to search for these cars. The website also didn’t have proper SEO so it didn’t get enough traffic. As a result, the website had poor conversion rates.
Redesigning the website
Our team worked on developing a new website that was in line with the company’s brand from scratch.
Better SEO and Functionality
The new website was faster, more intuitive and SEO optimized. In addition to that, the team added some custom features like:
This calculator allows users to calculate their monthly payments by entering the features they desire in their new car.
Full Product Inquiry
Users can ask to be directly contacted without specifying their requirements or to get an answer based on their requested details.
Different Contact Methods
The website utilizes the cars’ data to any questions the users might have. They can also inquire about a specific product and get a fully-detailed answer.
Adding Value to Our Client
As our team is aware of the sales, marketing and copywriting aspects of the product, we were capable of developing a website with specific “click rules”. The smart trail provides users with a valuable output based on every click they make until they reach the final purchase stage.
A website that’s more intuitive and user-friendly.
Higher visitor engagement.
CTAs that help the clients figure out what they’re looking for through direct interactions.
Safer and faster data transfer after the hosting was moved to the cloud.
A better reflection of the company’s brand identity.
The website has become integrated with the company’s leasing management platform.